Shameless Marketing?

I chanced upon a local handmade site which sells handmade products using fabric and accessories that are in tune with those sold in my shop.

I wrote a mail to the Missy and informed her that I sell such and such items and that these may be of interest to her, and gave her my etsy address.

In the past, due to being bugged by countless sales people who tried to sell me things from vacuum cleaners, insurance policies, yakult drinks, keropok, etc etc etc, the idea of a forthcoming salesperson left a very very bad impression. Even though I started working as a sales executive with a Korean trading company, I felt timid and shy to approach people in trying to sell my wares.

But I understand now. It's about finding the right customers. People who use your products will actually LIKE you to approach them and present your wares. This saves them sourcing time. And after being in business, I can tell you, procuring (even though abit like shopping) can be quite a chore too. Especially if you are running a handmade business and you have about only a billion other things to attend to. 

So yeah, I know my place in this trade. Sourcing with my eye for beauty. That really is quite the job of a retailer. On top of that, not bombarding your customers with too much choices too. Select for them.

So because I am confident of doing the above, I become not shy to pimp my business. I have found my foothold and understood my role in this whole business chain thingy, so there's nothing to be shy about anymore.

This is one of those good things about being old or experienced.  

Inagaki's Shop on etsyInagaki's Shop on Facebook

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